Privacy Policy

Updated:

July 7th, 2025

Welcome to CARRIER RUTE’s Privacy Policy. We here value your trust and are dedicated to keeping your personal data private. This Privacy Policy shows how CARRIER RUTE (“Company”, “we”, “our”, or “us”) gathers, uses, shares, and protects your personal information when you visit or use our website, mobile application, software, and services (collectively, the “Platform” or “Service”).

By using our services, you agree to this Privacy Policy and consent that we collect and use your information as described previously. If you don’t agree with this Privacy Policy, please don’t use our services.

1. Who We Are

CARRIER RUTE is a technology provider of cutting-edge logistics solutions designed to simplify, automate, and optimize the business processes of fleets, shippers, drivers, brokers, and other participants in the transportation marketplace.

Our goal is to enable a more transparent, efficient, and collaborative supply chain. Our headquarters are in Chicago, and this Privacy Policy applies to all users who use our Services worldwide unless otherwise noted.

2. Information We Collect

We collect several types of information, from our users and about users of our Services, including:

a. Personal Information Your Provide

When you or your organization use our Platform, you may provide personal information including:

You may also offer information about other individuals, such as inviting potential clients to CARRIER RUTE, sending a dispatch, or assessing the load.

b. Automatically Collected Information

As you use our Services, we might automatically receive data such as:

c. Location Data

For some aspects, we obtain location information using GPS, cell towers, Wi-fi signals, and other technology. These are:

d. Third-Party Data

We may receive data about you from:

Name, address, e-mail, telephone number

Usernames, passwords, and account information

Company name, work title, location

Driver’s license number, vehicle registration details

Billing and payment information (credit card or bank information)

Communication history (chat messages, support requests, and feedback)

IP address, device identifiers (UDID, IMEI)

Browser type, internet provider, OS

Device model and OS version

Referring- exit URLs

Usage behavior (what did you click on, see, and how much time did you spend on our Platform)

Crash logs and diagnostics

Real-time vehicle or driver location

Geofencing information

Route and driving behavior history

Location data collection depends on your device settings and permission

Your employer (fleet owner, logistics manager, dispatcher)

Transportation partners (brokers, shippers, carriers)

Third-party integrators (TMS/WMS/ERP systems)

Social media or single sign-on providers (if applicable)

Business or marketing intelligence tools

3. How We Use Your Information

Your information will be used for the following purposes:

a. To Provide and Operate Our Services

When you or your organization use our Platform, you may provide personal information including:

b. To Personalize Your Experience

c. To Ensure Security and Integrity

d. For Product Development and Analytics

e. For Customer Communication and Support

f. For Legal and Compliance Requirements

g. For Marketing Reasons

You can choose not to receive promotional emails using the unsubscribe link in those emails.

To create and manage user accounts

To enable communication between parties (shippers, drivers, dispatchers, brokers)

To dispatch and track shipments

To predict arrival times and delays

To manage load history, documents, and feedback

To enable mobile alerts, route guidance, and updates

Display content based on your role (driver, broker, shipper)

Remember preferences and login settings

Customize dashboard layouts and metrics

Track unauthorized use

Identify misuse or fraud within the platform

Confirm credentials and identities

Block breaches and protecting user information

Track usage patterns and performance

Improv features and user interface

Develop new modules, integrations, or tools

Respond to inquiries and requests for support

Send policy changes, system notifications, or service announcements

Resolve disputes and troubleshooting technical issues

Respond to legal requests and inquiries

Comply with transport regulations (e.g. DOT, FMCSA)

Maintain records for tax, audit, or regulatory requirements

Send newsletters or promotional materials

Surveys or webinars

Retarget advertising on digital channels

4. How We Share Your Information

We might distribute your information to trusted third parties under the following circumstances:

a. Internal Use

b. With Transportation Partners

With customers who hire or contract your services via the site

c. With Service Providers

All of those vendors are required to uphold severe data protection obligations and use your information only for performing services on our behalf.

d. In Business Transfers

If CARRIER RUTE merges with a different company, is acquired or acquires a third party, or reorganizes, your information may be part of such a transfer.

e. For legal Reasons

We can disclose your information if it is required by law, regulation, court order, or to ensure the rights, safety, or property of CARRIER RUTE, users, or the public.

With our service personnel, contractors and business teams for business purposes

With carriers, brokers, dispatchers, and shippers involved in a shipment

Cloud hosting and database management suppliers

Payment processors and anti-fraud suppliers

Communication devices (email, SMS gateways)

Customer service and ticketing solutions

Location and telematic vendors

5. Cookies and Tracking Technologies

Cookies and tracking technologies (such as web beacons, pixels, and local storage) are used to collect usage information and improve your experience. These technologies help us:

You may want to set your browser to reject cookies or alert you when you receive cookies. Certain features may not work properly without cookies.

Identify repeat users

Store session data

Track navigation paths

Deliver targeted advertisements

Measure campaign effectiveness

6. Your Privacy Rights

Depending on where you are located and the applicable law, you may have the following rights:

a. Access based on Correction

You may seek a copy of the personal data we hold on you and request corrections in case it is inaccurate or incomplete.

b. Erasure

You may request your personal data to be erased based on applicable legal or contractual obligations.

c. Data Portability

You may seek to have your data in a structured, commonly used, and machine-readable format. Based on relevant legal or contractual obligations.

d. Objection and Restriction

You can object to certain uses of your information or request restrictions on processing.

e. Withdrawal of Consent

Where processing is based on consent, you may withdraw it at any time without affecting the processing that was carried out before withdrawal.

To exercise any of these rights, please send an email to privacy@carrier.rute.co . We will respond within the statutory period.

7. Data Security

We employ industry standard administrative, technical, and physical controls to protect your information against loss, misappropriation, unauthorized access or disclosure. These include:

Despite our efforts, no system is completely secure. Users should safeguard their login passwords and alert our support team if they experience anything suspicious.

Encryption in transit and at rest

Multi-factor authentication

Intrusion detection systems

Access controls and logging

Regular vulnerability scanning

8. Data Retention

We retain personal information for as long as necessary to achieve the purposes defined in this policy, or for longer if necessary under:

You can request your data to be deleted at any time, except as per the exceptions stated above.

Legal obligations (e.g., tax, accounting, regulatory)

Business needs (e.g., back up recordkeeping)

Terms of contract with customers

9. International Data Transfers

CARRIER RUTE is a global company, and your data will be hosted and processed outside your home country, most likely the United States or other nations. We have adopted appropriate measures to ensure an appropriate level of data protection, including:

By accessing and using our Services, you consent and agree to these cross-border transfers.

Approved regulatory authority Standard Contractual Clauses

Data Processing Agreements with our partners and suppliers

10. Children's Privacy

Our Services are intended for people who are 18 years or older. We do not collect information from children. If we find that a child has provided us with personal data without the consent of the child's parent or guardian, we will erase such data.

11. Third-Party Links and Services

Our Platform may also contain links to third-party sites, services, or applications. We have no control over the third-party services' privacy and their content. Read their privacy statements before you use them.

12. Amendments to This Privacy Policy

We may revise this Privacy Policy over time. If we do, we will put a new “Last Updated” date above this page. Where we make a material change, we will also provide you with additional notice by email or through the Platform.

Your access to and continued use of the Services after such a change shall be deemed acceptance of the new Privacy Policy.

13. Contact Us

If you have any feedback, inquiries, or issues regarding this Privacy Policy or how we treat your privacy, please contact us through our Contact Us page.

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